Cost Pressure Is Permanent. Chaos Is Optional. How Disciplined Fleets Are Automating the Work That Hurts Margin
In this TCA webinar, PCS CEO Mark Hill is joined by Jason Douglass, VP of Community & Engagement and former trucking operations and recruiting leader, to share what they’re seeing across today’s fleets. Together, they’ll break down how disciplined carriers are responding to permanent cost pressure by automating the work that creates noise, delays, and margin surprises — without reducing headcount.
Availability
On-Demand
Cost
TCA Member: $0.00
NATMI Member: $39.99
Non-Member: $79.99
Credit Offered
1 TCA Leadership Credit
0.25 NATMI Certification Renewal Points Credit
Fuel, labor, insurance, and compliance costs aren’t cycling back down. They’re the new baseline. What is optional is the operational chaos that creeps in when teams are stretched thin and decisions happen too late to matter.

In this TCA webinar, PCS CEO Mark Hill is joined by Jason Douglass, VP of Community & Engagement and former trucking operations and recruiting leader, to share what they’re seeing across today’s fleets. Together, they’ll break down how disciplined carriers are responding to permanent cost pressure by automating the work that creates noise, delays, and margin surprises — without reducing headcount.

This session is built for carrier leaders who are done waiting for a rebound and focused instead on building predictable, resilient operations that hold up in a soft-but-stable market.

This webinar was recorded on February 19,2026
Key Takeaways
  • Gain insight into why permanent cost pressure punishes inconsistency more than downturns
  • Understand where operational chaos quietly erodes margin, time, and shipper trust
  • Explore how automation improves predictability without replacing people
  • Learn what disciplined fleets are doing differently to reduce decision noise in 2026
  • Identify why decision latency is one of the most expensive hidden costs in mid-market fleets
  • Mark Hill, CEO, PCS Software
  • Jason Douglass, VP of Community Engagement, PCS Software
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