Recruiting and Retention: Communicating Value and Need
From a communicative standpoint, we will discuss at various levels: driver marketing/recruiting/positioning tactics and practices, the onboarding process, company appeal, driver benefits, messaging, and reputation.
Availability
On-Demand
Cost
TCA Member: $0.00
NATMI Member: $39.99
Non-Member: $79.99
Credit Offered
1 TCA Employee Recruitment Credit
1 TCA Employee Retention Credit
0.25 NATMI Certification Renewal Points Credit
This immersive workshop build on our leadership communication skills by focusing our efforts toward an obvious industry need; Recruiting and Retention (R&R).  From a communicative standpoint, we will discuss at various levels: driver marketing/recruiting/positioning tactics and practices, the onboarding process, company appeal, driver benefits, messaging, and reputation. This session takes a holistic look at your company’s R&R efforts and potential misses. 

Webinar recorded 2021
After completing this course, you will be able to:
  • Develop communication skills to better recruit and retain employees
  • Implement strategies to improve recruitment and retention efforts in your carrier operations
  • Apply new leadership skills to improve communication between leadership, and new and potential hires
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